Comments on: Website Marketing is like “Back To The Future” http://www.thinklikeauser.com/back-to-the-future-another-marketing-technique/ how to create a professional, profitable business website Sun, 31 Jan 2010 19:52:05 +0000 http://wordpress.org/?v=2.9.1 hourly 1 By: How to Improve Landing Pages | Think Like a User http://www.thinklikeauser.com/back-to-the-future-another-marketing-technique/comment-page-1/#comment-269 How to Improve Landing Pages | Think Like a User Sat, 05 Dec 2009 09:54:21 +0000 http://www.thinklikeauser.com/?p=1366#comment-269 [...] Determine your conversion rate by dividing the number of action takers into the number of visitors. A typical conversion rate is 3 to 5 percent for lead generation pages and 1 to 2 percent for e-commerce sites. If your site is successful, you should be getting twice those numbers. [...] [...] Determine your conversion rate by dividing the number of action takers into the number of visitors. A typical conversion rate is 3 to 5 percent for lead generation pages and 1 to 2 percent for e-commerce sites. If your site is successful, you should be getting twice those numbers. [...]

]]> By: Colette Mason http://www.thinklikeauser.com/back-to-the-future-another-marketing-technique/comment-page-1/#comment-263 Colette Mason Mon, 30 Nov 2009 07:56:17 +0000 http://www.thinklikeauser.com/?p=1366#comment-263 Hi Martin, Thanks for suggesting clicktale. I absolutely agree. To succeed online, it's imperative to test how your site is working with real customers, either by observing people using your site, or using remote observation tools. If readers would like to follow up on Martin's recommendation, here's the link: http://www.clicktale.com/. You can find more free/cheap usability tools on my links page: http://www.thinklikeauser.com/links/ Hi Martin,

Thanks for suggesting clicktale. I absolutely agree. To succeed online, it’s imperative to test how your site is working with real customers, either by observing people using your site, or using remote observation tools.

If readers would like to follow up on Martin’s recommendation, here’s the link: http://www.clicktale.com/.

You can find more free/cheap usability tools on my links page:
http://www.thinklikeauser.com/links/

]]> By: martin http://www.thinklikeauser.com/back-to-the-future-another-marketing-technique/comment-page-1/#comment-262 martin Sun, 29 Nov 2009 15:12:42 +0000 http://www.thinklikeauser.com/?p=1366#comment-262 To help you improve your website conversions you should use a website analytic provider such as clicktale to show you how your customers are interacting with your site. This gives you the advantage of being able to fix any problem areas and optimise your business. To help you improve your website conversions you should use a website analytic provider such as clicktale to show you how your customers are interacting with your site.

This gives you the advantage of being able to fix any problem areas and optimise your business.

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