How to create a high traffic website

Here’s a list of techniques for promoting your user-friendly website without spending money on adwords.

Let’s think – you have created a site, found hosting, and went through the motions to get your site live. You may have even submitted your site to all the major search engines but still no matter what you do you just can’t seem to get any visitors to your site. You’re halfway there but there are still a few things left to do. Let’s see how turn your website into a traffic machine.

Ok, so your site is now live and you still haven’t seen any traffic whatsoever to your website. Although getting your site in the search engines can be frustrating it is worth it. All you need is time, patience, and a little bit of preparation.

When designing a site the first thing to always remember is to create the site for the user not for search engines, but as a disclaimer also be aware of proper search engine practices.

Develop Strategic Relationships And Reciprocal Links

Search engines rank a site by many methods but one of the most important pieces of criteria for any site is the number of websites that point back to it aka backlinks. Do you know of sites that are similar to yours but not a competitor? If so, you should contact the webmaster and see if they would be interested in exchanging links with you.

Another way of achieving backlinks is through forums, and blogs. Join online groups and forums and newsgroups and subtly place your website link in your signature. This can create a lot of attention and will also get spidered by the search engines. Don’t storm into an online community and start broadcasting your site’s presence, let the interest develop organically by providing helpful responses.

Although search engines are the ultimate goal with your back-linking you will be pleased to see traffic start rolling in from others sites that you have left links on.

Steer clear of buying backlinks from “link farms”. Search engines are onto this black-hat technique, as it’s an artificial way of making your site look more popular than it really is, and in the worse case, search engines will severely penalize your site’s ranking or stop listing it altogether.

Content is King

When developing a site keep in mind that search engines crawl sites for content (that machines can read). So your site has better chances of gaining more attention with mountains of fresh, original content.

Add Fresh Content Often

It may not appear that the search engines are watching your site but they probably are. Some of the things they look for in a site as time goes on is the activity level of your site. If you developed a site 1 year ago and have not made a single update or even added a new page to the site it will start to fall in the search engine as other sites take your place. In reverse if you continually add new pages to your site this can help your site rise in rank replacing the stale sites. This doesn’t mean that you need to add a new page every day but try this even once a month and you will be surprised at the results. Blogs are a great way to do that.

Press Releases and Raising Awareness

Press releases can bring in very targeted interest to your site as well as creating backlinks for you throughout high traffic sites. When you are writing a Press Release do not spam them with a cheap article loaded with links, it will only get thrown out. The best way to write a press release is to find something interesting in your business that has never been addressed by other companies. Some examples topics would be: do you have an interesting or dangerous job, does your website offer something strange or unusual, have you uncovered a way to make life more time efficient, easier, or do you have a product or service that will save others money.

If you focus your Press Release on these criteria and only make a short reference to your site with only one or two links max you will see other news sites pick up your story and you may even gain enough momentum and popularity that television, radio, and newspapers want to interview you.

Don’t Change Too Much at Once

Measure the progress of your site and how much traffic is coming in, and whenever you make any changes be sure to make them one at a time. If you make to many changes at once you could be undoing all your hard work and efforts and find your website slipping in the engines. The key to this step is definitely patience.

How to Create a High Traffic Website